White Paper: Behavioural economics and your travel programme

business travel behaviour economics
White Papers 05 Apr 2018

A hot topic for business in 2018, Behavioural Economics, is a relatively new field that combines insights from psychology, judgement, decision making and economics to generate a more accurate understanding of human behaviour (Harvard Business Review 2017).

White Paper Download

business travel behaviour economics

Put simply, behavioural economics looks at how people make decisions about what they will buy and how much they will pay. This white paper explores how a well-planned travel programme with solid policies, compliance and strategies in place can positively influence travellers to make better choices about their trips – and increase the effectiveness of your travel programme.