White Paper: Behavioural economics and your travel programme

business travel behaviour economics
White Papers 05 Apr 2018

A hot topic for business in 2018, Behavioural Economics, is a relatively new field that combines insights from psychology, judgement, decision making and economics to generate a more accurate understanding of human behaviour (Harvard Business Review 2017).

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business travel behaviour economics

Put simply, behavioural economics looks at how people make decisions about what they will buy and how much they will pay. This white paper explores how a well-planned travel programme with solid policies, compliance and strategies in place can positively influence travellers to make better choices about their trips – and increase the effectiveness of your travel programme.



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